As an element of our social media strategy for Promperú, CommuniGate set up an influencer-partnership. Out of a short-list the client selected the travel-photographers Cuno de Bruin and Sjoerd Bracke, being a perfect match with our criteria (like profile followers, type of content, credibility rate). While traveling in Peru, their followers were one week inspired by divers Peru content, stunning photography, and wonderful drone-shots. Whether they created posts, stories, or reels, it did bring the destination alive! By re-posting on the Peru social media handles, the impactful content reached other target-groups and markets as well. Results: more than 15 posts, 145 stories reaching almost 400.000 in one week.